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Will KeywordSpy Really Save You Time?
May 30th, 2010 | Posted in SEO.The part of internet marketing that is most time consuming is not creating and maintaining blogs. It is not the creating of content. It is the research that he must do to figure out how he can beat his competitors and earn more money. You can’t simply put up a website and expect to make money; you have to know quite a bit about your market and competition first. Research is the only way you can deal effectively with these factors. When you start to do research, you have to start out with keywords; you have to know which keywords you are going to use in your campaigns, how much it will cost to advertise with different keywords in your niche, which of your competitors are using the same keywords and how successful they are, etc. That’s a lot! The purpose of KeywordSpy is to save you time in this area.
One way KeywordSpy does research for you is by tracking your competitors’ ads. You can assign KeywordSpy to watch any ad that you see on the internet. The software searches the net daily and updates its listings. If you want to know how long one of your competitors ran a particular ad, you can request a report that tells you. You can learn from the program when the ad first appeared online. It can also tell you when the ad most recently appeared. This will tell you whether an ad was successful. People only continue to run ads if they are profitable, so the longer an ad has been running, the more successful it is. This tells you exactly what kind of ads you should run to enjoy similar success.
A person’s keyword choices will help or destroy his or her marketing endeavors, you know as an online marketeer yourself. With KeywordSpy you can see how the keywords you’ve decided on are ranked in the search engines, and how successful they are for other businesses. It is able to demonstrate to you how efficient any keyword proves to be, simply based on the rankings of the pages for competing sites which employ the same keyword. If the sites are all relatively low ranking, you’ll know to choose a better keyword to help you build your business.
KeywordSpy also operates in a manner similar to a thesaurus. When you start doing keyword research, you can get confused and frustrated. You can take some keywords that you are familiar with, feed them to KeywordSpy and quickly receive hundreds of new, related keywords that you probably would never have thought of on your own. This process is a lot more efficient than the free web based tools that most marketers spend hours per day using.
Keyword research is incredibly time consuming but it is something that every internet marketer must do. Finding profitable keywords is one of the main components of succeeding online. Without a tool like KeywordSpy, this research can take a very long time. We tried some tests on KeywordSpy and found that the amount of information we were able to gain in a few hours was equal to what would have taken months without the help of this program. KeywordSpy is recommended for any internet marketers who want to do faster and more effective market and keyword research.
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